

CRM規則引擎
CRM規則參考 : 你只需預先設定優惠的條件和所獲得的獎賞, 引擎便會按會員顧客的消費行為, 自動運算及確定應否給予優惠。 你可以默認多達過百條優惠規則, 並為每條規則訂定優先權, 然後放心讓營運通CRM系統適時及準確地自動執行給予優惠。...


HOW TO OPTIMIZE YOUR SOCIAL MEDIA STRATEGY
Most social management platforms do more than just publish, they provide metrics that marketers have grown to recognize and understand,...


SOCIAL MEDIA METRICS and GOALS
Goals can include brand awareness, ambassador influence, engagement, lead generation and ROI. Brand awareness Traditionally, measuring...


UNDERSTANDING SOCIAL MEDIA for B2C VS. B2B BUSINESSES
B2C consider Facebook the most important social media platform for marketing • focus on Facebook, YouTube, Pinterest and Instagram in...


RTB(RealTime-Bidding)浅谈实时竞价
实时竞价提高效果与投资回报 RTB(RealTime Bidding)实时竞价,是一种利用第三方技术在数以百万计的网站上针对每一个用户展示行为进行评估以及出价的竞价技术。与大量购买投放频次不同,实时竞价规避了无效的受众到达,针对有意义的用户进行购买。它的核心是DSP平台(需...


An introduction of Admob
AdMob is used and trusted by more app developers than any other ad platform worldwide. Why do we choose AdMob? AdMob brings together...


An introduction of MoPub
Do you want to Drive More Mobile Ad Revenue? MoPub is a hosted ad serving solution built specifically for mobile publishers. Grow your...


Ad serving Solutions
Ad serving describes the technology and service that places advertisements on web sites. Ad servers basically let you swap out ads...


如何使用Google dfp新增廣告單元?
Google的廣告服務多元,除了Google AdSense、Google AdWords之外,你知道嗎?還有一個Google dfp平台。這個平台是將本來的Ad Manager升級整合到DoubleClick for Publishers之中,目前此平台叫做廣告管理系統,...


DC Storm
Introduction DC Storm helps marketers increase sales, deliver higher ROI and target their digital marketing spend better. The intuitive...


The Leading Cross-Channel Performance Advertising Platform
We deploy various platforms to achieve your goal. Our aim: >Run your channels independently, or run them in concert >Increase your social...


Transform your marketing. grow your business.
Introducing you the tool from Kenshoo. This is the only Facebook Marketing Partner with native API solutionsfor ads across these...