認識Digital marketing 術語: CPC, CPM, CPA CPS, CPL, CPI

CPC – Cost Per Click (每次點擊成本)

CPM – Cost Per Thousands Impression (每萬次曝光成本) CPA – Cost Per Action or Cost Per Acquisition (每次獲得行動成本) CPS – Cost Per Sale (每筆訂單成本) CPL – Cost Per Lead (每位客戶或會員成本) CPI – Cost Per Install (每次安裝成本)

#CPI #CPC #CPM #CPA #CPS #CPL