Marketing automation defined 營銷自動化定義
營銷自動化指的是基於大數據的執行，運用雲端軟件管理和自動化去完成營銷任務和流程，營銷自動化軟件改變了人工操作重複性的市場營銷流程，帶來便利。 營銷自動化功能包括電子郵件營銷、登陸頁面和表單、活動管理、主導培訓、評分、銷售線索生命週期管理、CRM集成、社交營銷功能和營銷分析。...
UNDERSTANDING SOCIAL MEDIA for B2C VS. B2B BUSINESSES
B2C consider Facebook the most important social media platform for marketing • focus on Facebook, YouTube, Pinterest and Instagram in...
An Introduction of B2B, B2C, B2B2C, C2B, C2O, O2O, EC, B2E, C-commerce 商務
Business-to-Business (B2B) -E-Commerce model in which all of the participants are business or other organizations. -Example:...
